About me: It’s time to lower your budget, not your standards, and save £24 when you buy our Unlimited Instant Lift Mascara 10ml (price per 10ml = £7) vs Diorshow Iconic Overcurl Mascara 8ml (normally £31* pirce per 10ml = £41.25). 94% agree it lifts and locks lashes for 24 hours.** The sky’s the limit with our 24-hour hold Unlimited volumising mascara for up to 6x lash volume† and 4x lift.†† The Lift & Lock Triple Set formula lifts even the straightest, most stubborn lashes and the Lift-FX Brush is curved to latch on to every lash, to provide maximum lift from root to tip. Product specification: • 94% agree it lifts and locks lashes for 24 hours.**• Does not smudge, flake or clump.• Resists heat and humidity. How to use me: Want to nail your eye make-up? Glide the mascara’s formula through lashes from root to tip with the curved brush for unlimited lift, volume and hold. *Price sourced at dior.com on 15.03.2023.**Based on a 1-week consumer study with 127 participants.†Based on a clinical efficacy study.††Based on a 1-week consumer study with 120 participants.